In 2018, we must: Historically, the concept of income has first appeared in economics. Adam Smith, in the wealth of nations, defined income as "the amount of consumption that is not eroded by capital", and saw it as an increase in wealth. Later, most economists inherited and developed this view. 1890, ai (Alfred Marshall Maarshell) in its "the principles of economics," the Adam Smith's "wealth increase" enterprise, introduced the concept of earnings, is proposed to distinguish the entity capital and value-added benefits of economic benefits. Point six: look at the use of borrowing. The borrower's borrowing use must be clearly understood, applicable to the business turnover, the decoration shop and so on. So investors should pay close attention to the borrowers' borrowing and repayment methods. And corporate culture is the enterprise in production and management practice, gradually formed, to and comply with all the staff, with the characteristics of the organization's mission, vision, aim, spirit, values and business philosophy, as well as these ideas in production and operation practice, management system, employee behavior and enterprise the embodiment of the external image combined. It is different from the cultural nature of organizations such as culture, education, scientific research and military. The new architecture also means the pages on the content rich site now load in milliseconds, ensuring that potential customers visiting the site are engaged for long enough to register their interest. For a deal that is winning money, it is not as easy to make a deal as it is to make plans to deal with the loss of money. There are many possibilities. In terms of the importance of the plan, the plan can be divided into strategic planning and operational planning.